20th Century Chief Isn’t Worried About Avatar Apathy Room for a 13-Year Gap Between Films

20th Century Studios president Steve Asbell reveals that there are no concerns regarding fans’ extended wait for another film in the Avatar universe.

The president of 20th Century Studios revealed that there are no concerns with how audiences will react to the 13-year gap between Avatar films.

Speaking to The Hollywood Reporter, Steve Asbell was asked about the unusually long wait between the original Avatar and its upcoming sequels. In regards to whether the studio was worried about audiences being less excited for the franchise’s return, Asbell said, “I can tell you that there is no better marketing apparatus in the business than the one at Disney. They will do an incredible job reigniting that passion for the original film.”

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“This is not just a sequel, it’s a saga. And it’s a family saga,” Asbell continued. “It will be compelling on its own, but it will also be extremely compelling to return to those characters and to see how they’ve evolved. It’s less about Avatar being a really big movie and more about how Avatar was a really important cultural moment for audiences. I don’t think it will be hard to convince people to come back.”

The first film in the franchise, 2009’s Avatar, was produced, written, and directed by James Cameron, and quickly became a worldwide sensation. Starring Sam Worthington (Terminator Salvation), Zoe Saldana (Guardians of the Galaxy), Stephen Lang (Tombstone), Michelle Rodriguez (The Fast and the Furious), and Sigourney Weaver (Alien), Avatar introduced viewers to the fantastical world of Pandora and the conflict between its native inhabitants and a futuristic human military. The original film’s development began all the way back in 1994 but due to the technological constraints of the time, Avatar ended up being put on Cameron’s back burner. In the meantime, the director went on to create other box office hits such as 1997’s Titanic. When Avatar was finally released, it skyrocketed to the top of almost every list, becoming the first film to gross more than $2 billion at the box office.

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Despite critical acclaim, dozens of awards, and immediate plans for several sequels, fans have been left waiting over a decade for a follow-up to the first film. Avatar 2 had been planned to release in Dec. 2021 before being pushed back due to complications arising from the ongoing COVID-19 pandemic. The movie is set to see the stars of the original reprising their roles alongside newcomers to the franchise such as Jemaine Clement (What We Do in the Shadows(and Kate Winslet)Titanic).

Avatar 2 is currently slated for release on Dec. 16.

KEEP READING: Avatar: Frontiers of Pandora – Trailer, News & Latest Updates

Source: The Hollywood Reporter


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